Remember the good old days, when we were too small to talk or buy anything so instead we’d point and sooner or later, those things would just magically appear in our hands?
A McDonald’s in Peru remembers. In an effort to help adults see the world through a child’s eyes, the Lima-based location hired local advertising agency Fahrenheit DDB to install too-tall ordering counters, forcing guests to look up and point out their orders. Workers also handed out colored balloons to giggling customers, who, sadly, still had to pay for their food like grown-ups.
Now if only they could make an adult-sized Play Place . . .