All Change at Blue Peter
The BBC’s flagship children’s show Blue Peter is to be cut to just one episode a week and will be shown on CBBC a day before BBC One, it has been announced.
The change marks a big upheaval for the long-running magazine programme, which launched in October 1958.
From 12 January, new episodes will be screened on CBBC on Thursday.
At the moment the programme is shown on Mondays and Tuesdays. However, the BBC said the total number of episodes produced would not decrease.
The shortfall will be made up by additional specials, and the cancellation of the programme’s traditional summer break.
A BBC spokeswoman said: “The amount of air time we devote to Blue Peter remains exactly the same, we are just scheduling it differently.”
She added the changes meant there is greater “flexibility to introduce additional specials that will go into more depth on events and activities”.
These will include a Stargazing Live special in the new year, and a nine-part series following presenter Helen Skelton’s bicycle trip to the South Pole for Sport Relief.
At one stage the programme, which began in 1958, was broadcast three times a week, with additional spin-off shows.
But audience fragmentation and schedule changes have seen viewing figures slip over the last few years.
In 2002, the show regularly attracted more than 1.4m viewers. By 2008, when the BBC changed the programme’s time slot from 17:00 to 16:30 GMT, figures fell from 940,000 to 580,000.
Blue Peter – Average viewing figures
- 2011 – 370,000 (year to date)
- 2010 – 440,000
- 2009 – 430,000
- 2008 – 580,000 (timeslot changes in August)
- 2007 – 920,000
- 2006 – 940,000
- 2005 – 1,080,000
- 2004 – 1,310,000
- 2003 – 1,520,000
- 2002 – 1,460,000
via BBC News.
